Ballurh, a cloud-based SaaS business intelligence platform, integrates seamlessly with point-of-sale (POS) systems for food and beverage (F&B) retailers, aiming to boost sales and elevate customer satisfaction.
In a recent interview with Mubasher during the Biban24 forum in Riyadh, Abdullah Al Hawsawi, Founder and Chief Growth Officer of Ballurh, highlighted that the platform empowers business owners with a data-driven approach for enhanced decision-making through three analytical levels.
At the first level, Ballurh provides entrepreneurs with a detailed view of their operations, essential metrics, and a comprehensive understanding of their current status, enabling informed decision-making.
The second level forecasts sales and profits for the coming 14 days, along with the expected customer registration rate, helping businesses anticipate trends and plan for the short term.
At the final level, Ballurh delivers actionable insights and customized recommendations based on data analysis. This includes personalized offers for customers, enabling businesses to make strategic decisions, launch targeted campaigns, and introduce promotions to drive engagement and increase sales.